The unlimited design industry has grown significantly since services like Kimp pioneered the subscription model in the early 2000s. As this market develops, different providers have emerged with varying approaches to pricing, service delivery, and specialization areas.
Understanding how different unlimited design services work helps businesses make informed decisions about their creative needs. This review examines Kimp objectively while comparing it to alternative approaches in the market, including newer services that offer different geographic coverage and pricing models.
What is Kimp?
Kimp is a Toronto, Canada-based unlimited design service that has operated since 2003, transitioning to a full subscription model by 2019. The company provides both graphic design and video editing services through dedicated design teams that include project managers and specialized designers.
The service operates on a subscription model where clients pay monthly fees for access to dedicated design teams. Their KIMP360 platform handles project submission, team communication, and revision management through an AI-powered system. The company serves businesses ranging from startups to established enterprises across over 60 countries.
Kimp Service Offerings
Kimp provides graphic design services including social media graphics, print design, web design, branding materials, custom illustrations, and basic GIFs. Their design scope covers typical business marketing materials with over 100 design categories available through their platform.
Video services include professional editing, motion graphics, animations, and template customization. The service offers separate subscriptions for graphics-only, video-only, or combined packages, allowing businesses to choose based on their specific needs.
The service uses a dedicated team approach where clients work with consistent project managers and designers who develop familiarity with their brand over time. Communication happens through their KIMP360 platform, with designers primarily located in India and Sri Lanka while support teams operate from Ontario, Canada.
Kimp Pricing
Kimp operates three main subscription tiers based on service type. The Graphics plan costs $599 per month (currently $299 with promotional pricing) and includes unlimited graphic design requests, 2 active requests at a time, 24-hour turnaround for simple tasks, and all design categories including custom illustrations.
The Video plan costs $699 per month (currently $349 with promotional pricing) and covers unlimited video editing, motion graphics, and animations with 2 active requests simultaneously. The combined Graphics + Video plan costs $995 monthly (currently $497 with promotional pricing) and includes 4 active requests across both service types.
All plans include unlimited revisions, unlimited team members, dedicated design teams, project managers, free stock assets, and source files. The service operates without contracts, allowing monthly cancellation, and offers a 7-day free trial for new subscribers.
Delivery and Communication
Kimp targets 24-hour turnaround for simple graphic requests and 2-4 days for involved projects, with daily updates provided during longer projects. Video projects typically take 2-4 days depending on complexity and needs.
The KIMP360 platform allows clients to submit requests, provide feedback directly on deliverables, and manage multiple projects through a card-based system. Designers work in different time zones, with projects typically completed overnight for North American clients and delivered by morning.
How Reel Unlimited Differs
Reel Unlimited takes a different approach to unlimited design services, offering both subscription and one-time 30-day design services to accommodate different business realities. Founded in 2021 by Santhiaroo, the company serves clients across multiple geographic regions through time zone-aligned teams.
Service Model and Geographic Alignment
Unlike Kimp’s Toronto-based operation with designers in India and Sri Lanka, Reel Unlimited assigns clients to design teams based on geographic time zones for better communication coordination. Teams operate during standard business hours in US/Canada (9am-5pm EST), EU/UK (12pm-7pm GMT), and Asia/Australia/Pacific (2pm-9pm AEST).
This geographic alignment means clients communicate with teams during overlapping business hours rather than waiting for overnight delivery cycles. The service offers both monthly subscriptions and 30-day design services, with the latter providing unlimited design access for exactly 30 calendar days without recurring billing.
Monthly subscriptions work better for businesses with ongoing design needs and include additional features like white-label capabilities for agencies. This dual approach lets businesses choose based on their actual usage patterns rather than committing to ongoing monthly payments for sporadic design work.
Reel Unlimited Service Scope and Capabilities
Reel Unlimited offers three integrated service areas that collaborate to support contemporary business needs. All work is executed by human designers without AI assistance, focusing on quality and dedicated attention to each project.
Website Design & Development Stunning websites and landing pages built on Webflow. The service handles everything from design in Figma to full development, plus converts existing designs into working websites. This includes responsive design, custom interactions, content management setup, and SEO optimization for functional business websites.
Graphic Design & Branding Attractive marketing assets including logos, branding, presentations, social media graphics, illustrations, email designs, packaging, and print materials. The scope covers all visual content businesses need for marketing campaigns and brand consistency.
Video Editing & Motion Graphics Professional video editing and animated graphics for social media content, product demos, and promotional campaigns, including logo animations and explainer videos. This service transforms raw footage into polished content and creates motion graphics for digital marketing.
These services can be accessed individually through Graphics or Websites subscriptions, or combined through the Bundle option for businesses needing both visual content and web development support.
Reel Unlimited Pricing
Reel Unlimited operates differently from Kimp’s service-type separation. Instead of separating graphics and video into different subscription tiers, Reel Unlimited offers three clear service options based on what businesses actually need:
Graphics combines graphic design and video editing in one service with 2 concurrent projects. This means businesses get both visual design and video content without choosing between them or paying separately for each service type.
Websites focuses on web design (Figma) and development (Webflow) with 1 concurrent project. Since website projects take more time and technical work, the concurrent limit reflects the complexity involved while providing both design and functional development.
Bundle combines Graphics and Websites services with 3 total concurrent projects, allowing businesses that need both visual content and web development to access everything while saving money compared to separate subscriptions.
Each service option is available as either monthly subscriptions for ongoing needs or 30-day design services for businesses with specific project deadlines or seasonal campaigns. The 30-day design services provide the same unlimited access without recurring billing, letting businesses get intensive design work done for product launches, campaigns, or other time-limited projects.
Both Kimp and Reel Unlimited offer 7-day trials, though with different approaches. Reel Unlimited provides one project delivery (whichever comes first – 7 days or 1 completed project) with unlimited revisions, allowing businesses to evaluate design quality and communication style through actual project completion.
For businesses with immediate design needs, the 30-day design services provide instant access to unlimited design work without waiting for trial completion. For those considering ongoing partnerships, the trial lets you see actual project delivery and team communication before automatic billing begins at trial end.
Service Comparison
Design Philosophy and Team Structure
Kimp emphasizes team consistency through dedicated project managers and specialized designers who develop brand familiarity over time. Their approach focuses on high-volume output with 2-4 active requests simultaneously across graphics and video categories.
Reel Unlimited focuses on geographic alignment and modern development capabilities through time zone-matched teams and Webflow specialization. The approach prioritizes communication timing and web development expertise over high concurrent request volumes.
Service Separation and Flexibility
Kimp separates graphics and video into different subscription tiers, requiring businesses to choose service types upfront or pay premium pricing for combined access. This works well for businesses with clear graphics-only or video-only needs.
Reel Unlimited integrates Graphics, Websites, and video capabilities across subscription levels without service separation. The approach accommodates businesses needing diverse design support without choosing between service categories.
Geographic Coverage and Communication Timing
Kimp operates with North American support and offshore design teams, resulting in overnight project delivery cycles for most clients. This works for businesses comfortable with asynchronous workflows and next-day delivery expectations.
Reel Unlimited provides time zone-aligned teams across multiple regions, supporting real-time communication during business hours. This benefits businesses needing collaborative design sessions or immediate feedback capabilities.
Platform Focus and Capabilities
Kimp covers over 100 design categories including specialized areas like NFT design, template customization, and extensive video editing capabilities. Their broad scope serves businesses with diverse creative needs across traditional and emerging design categories.
Reel Unlimited specializes in modern web development, Webflow expertise, and business-focused design work. The focused scope serves businesses prioritizing web presence and contemporary design approaches over extensive category coverage.
Special Offer for Kimp Customers
If you’re currently using Kimp and want to explore alternative approaches, we’re offering 50% off your first month with Reel Unlimited.
To qualify, simply provide a receipt showing payment to Kimp within the last 3 months. You can:
- Start your 7-day trial and mention the discount during signup
- Contact us via live chat with your receipt
- Email us with your payment proof
Our team will provide a unique discount code for 50% off your first month with any subscription plan. This lets you compare both services directly while saving money during your evaluation period.
Which Service Works Better for Different Needs
Kimp works well for businesses with high-volume design needs across graphics and video categories who can work within overnight delivery cycles. Their dedicated team approach and broad service scope suit companies wanting consistent brand familiarity and diverse creative support.
The promotional pricing and extensive category coverage make Kimp suitable for businesses exploring unlimited design services or needing specialized areas like NFT design and template customization.
Reel Unlimited fits businesses that need real-time communication during business hours, modern web development capabilities, or flexible service timing. The time zone alignment particularly benefits businesses needing collaborative design sessions or immediate project feedback.
The Graphics, Websites, and Bundle approach works well for agencies needing white-label capabilities, startups needing web development, or established businesses with varied design needs across multiple time zones.
Evaluating Your Options
Both services offer 7-day trials to assess quality before long-term commitment. Kimp provides platform access to submit up to 3 requests, while Reel Unlimited offers one completed project with unlimited revisions.
The choice depends on your business’s communication preferences, service scope needs, and geographic location. Businesses comfortable with overnight delivery and needing extensive category coverage might prefer Kimp’s established approach, while those needing real-time collaboration and modern web development might find Reel Unlimited’s model more suitable.
Start your trial with Reel Unlimited to experience our time zone-aligned teams and Webflow development expertise. The trial includes one project with unlimited revisions, letting you evaluate our work style and communication timing before any subscription commitment.
For current Kimp customers, the 50% first-month discount combined with our trial provides a risk-free way to compare both services and determine which approach better fits your business workflows and geographic needs.
